For Immediate Release
February 8, 2006
Contact: Press at Pure
ph. 1.800.860.9583
E-Mail

For Immediate Release
September 13, 2006
Contact: Press at Pure
ph. 800.860.9583
E-Mail

Pure Q10™: Advanced CoQ10 Formula
Supports Heart Function & Cellular Energy

Carlsbad, CA ­ Coenzyme Q10 (CoQ10) is found in virtually all cells of human body, including the heart, liver, and skeletal muscles. It functions as a carrier to transfer electrons across the membrane of mitochondria (the energy generator in the body's cells) to drive the production of adenosine triphosphate (ATP), the fuel that energizes cells in our body. As we age, endogenous (what the body makes) Coenzyme Q10 production lessens and a trend toward decreased consumption of CoQ10 containing foods leaves the body vulnerable to a CoQ10 deficiency. The need for CoQ10 supplementation is indisputable.

Pure Q10™, new from Carlsbad, CA based Pure Prescriptions, Inc., provides a unique, patent-pending formula comprised of the World's most bioavailable Coenzyme Co10. Each powerful 100 mg softgel capsule is designed to support a broad range of health benefits such as:

• Essential to cardiovascular function & protection*
• Antioxidant power to support radiant and healthy skin*
• Improve overall physical and mental well-being*

"While there are many types of Coenzyme Q10 preparations available, I only recommend the Pure Q10 brand to my patients for a broad range of health concerns... Personally, I use this highly potent and absorbable form of CoQ10 to increase my athletic performance and endurance." says Dr. Chad Larson, Pure Prescriptions' chief nutritionist.

High Cholesterol (Hypercholesterolemia) is endemic in the United States. Drugs for lowering cholesterol have become the prevalent form of treatment for this disease. Drugs such as Lipitor® and Zocor® are effective at inhibiting the endogenous synthesis of low density lipoproteins (LDL-C), also known as "bad cholesterol", but the metabolic pathway that produces cholesterol also produces CoQ10. While these prescribed drugs are part of the arsenal to fight heart disease, their effect on decreasing CoQ10 levels cannot be ignored. A clinical overview of statin therapy suggested that supplementation of CoQ10 may be beneficial for overall health. While supporting cellular energy demands, CoQ10 also acts as a potent antioxidant by helping to maintain the health of the lipid membrane by preventing lipid peroxidation.

Age, improper diet, drugs and various lifestyle choices can deplete CoQ10 levels. Pure Q10™ supplementation can support a healthy cardiovascular system, act as adjunct therapy while taking prescription medications, help to support the immune system, and provide a positive effect on many organ systems.

Pure Q10™ retails for $69.95 for a 60-day supply and is available at the Pure Prescriptions website at www.pureprescriptions.com Founded in California by Dr. Devin Ryerson in 2001, Pure Prescriptions is committed to providing sound advice, practical health knowledge and premier health products. For more information, product samples or schedule an interview with Dr. Chad Larson please contact via Email.

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